The fine folks over at Cards Against Humanity have sort of become famous for having silly black Friday deals. Last year they mailed out actual bull shit, in their bullshit expansion pack deal. This year for every five dollars you sent they would dig a hole and oh what a hole they dug.
They ended up raising just about $100,000 and the hole they dug was the size of around 4 Olympic sized swimming pools. Good for them, it's nice to see someone putting good honest Americans back to work. Maybe next year they blow something up, maybe a giant hole.